For two decades, Etra has shaped metal with heat and flame: cutting, welding, and polishing tubing and sheet metal. With AQUA, water takes form in metal for the first time. This line of coffee tables, bases, and furnishing accessories brings the fluid curves, funnels, cylinders, and ripples of our local rivers into modern living and working spaces.
Rivers shaping metal
AQUA is rooted in Friuli Venezia Giulia, drawing inspiration from the Pordenone territory: the emerald waters of the Arzino creek, the soft meanders of the Meduna, and the trails carved by the Tagliamento among the stones. They are rivers that conceptually sculpt metal and forge its shapes: wave upon wave, bend upon bend.
From the WAVE wall module, subtly echoing the rivers defining the territory, to the GIUNCO base, standing above the water like a thicket of reeds or a group of tree trunks. Introducing the new NAMU coat hanger, slim and sinuous like a sapling, and the PLUVIA umbrella holder, rising from the earth like a majestic shell. The TIVOLI planter adopts the design of iconic Baroque fountains, while the HOLM coffee table, featuring an elongated shape and slender base, brings to mind the small islands that emerge in the middle of river currents.
The photos and videos of the new collection—which will be revealed at SICAM 2026—were captured among the crystal-clear waters of the Arzino river, capturing the essence of the water shaping the land and landscape.
Inspired by natural forces
The same narrative inspires the SCIARA coffee tables featuring lava stone tops, as well as the new iteration of the NYM 3.0 model: a homage to the unyielding strength of nature and a second parallel between flowing elements that mould and alter their terrain. Water carves and wears down with gentle brutality across centuries; lava blankets, burns, and freezes in time with relentless speed.
One last creation remained to be celebrated—what Etra excels at most: moulding metal. Presenting the EFESTO side table duo, made entirely of steel with a base formed from bent and welded sheet steel. Its name honors the ancient Greek god of metalworking who, legend has it, laboured under Mount Etna—the very volcano from which the lava stone of SCIARA and NYM 3.0 originates.
Previewing at SICAM 2026
The new AQUA collection is set to premiere at SICAM, held at Pordenone Exhibition Center from October 20 to 23, 2026. Exhibiting at SICAM since 2014, Etra will complement the AQUA showcase with an updated line-up of signature products, along with specialized office accessories and components—including sit-stand and tilting tables, power outlets, and cable management solutions.
Visit us at Hall 4, Stand A2/B1.
We are Etra
Etra specializes in the production of high-end steel, stainless steel, and aluminum accessories and components for the furniture industry. Based in Maron di Brugnera (PN), our 10,000 $m^2$ manufacturing plant handles the entire production lifecycle under one roof: 2D and 3D sheet metal and tube laser cutting, press braking, roll forming, tube bending, TIG/MIG/laser welding, surface grinding, steel and aluminum CNC machining, automated coating lines, and assembly/packaging.
Operating under Industry 4.0 standards, these operations are complemented by an on-site warehouse, a technical engineering team, and a production control department that ensures rigorous quality compliance. Etra holds ISO 9001 Quality Management and ISO 14001 Environmental Management System certifications.